Online Micro-marketing
Published: Jun. 7, 2003: OBR 95
Abstract: Most financial institution websites do a reasonably good job closing the sale. The challenge now is to increase the flow of qualified prospects. With more than 300 million searches conducted each day worldwide (Table 1), the best place to find new customers...

Security & Privacy (part 2)
Published: Apr. 8, 2003: OBR 93/94 Part 2
Abstract: A look at the security areas of the largest 40 retail banks in the United States. A companion to OBR 93/94 (part 1).

Security & Privacy
Published: Apr. 8, 2003: OBR 93/94 Part 1
Abstract: In the developed world, consumers and businesses look to banks to safeguard their assets, especially cash deposits and valuable documents. Similarly, in an age of global hacking and 24/7 access, users are looking for someone to safeguard their financial...

Electronic Messaging & Statements
Published: Feb. 14, 2003: OBR 91/92
Abstract: The inbox is a key to serving online customers profitably. It’s where your customers will be reminded to pay bills or bump up credit lines. Urgent emails to home and work will notify them when balances have dropped perilously low or if someone in Timbuktu...

2002 In Review
Published: Jan. 13, 2003: OBR 90
Abstract: 2002 was marked more by execution than innovation. Many of the best online providers made significant Web-usability improvements, but didn’t expand the basic feature-set. A striking exception is Charter One Bank, which launched a number of new features...

Online Banking by the Numbers 2003
Published: Dec. 10, 2002: OBR 89
Abstract: If not for the foul economic climate and over inflated expectations of the late ‘90s, the online channel would be the toast of the industry. By most measures, online banking is a runaway success. Compounded annual growth since OBR’s founding, at year-end...

Planning for 2003 & 2004
Published: Oct. 18, 2002: OBR 87/88
Abstract: Each fall, Online Banking Report releases its planning guide for the upcoming year. Our eighth annual edition is packed with more than 500 ideas and tactics you can use to improve your online offerings. Tactics are organized by product, and within the...

Adding Value to Electronic Payments (part 4)
Published: Sep. 25, 2002: OBR 86
Abstract: Our final installment in the four part epayments series looks at outsourcing options for electronic bill payments, person-to-person (P2P), and interbank transfers (Me2Me). We profile two interesting new entrants: iPay LLC, and PayCast. Contents Overview New...

Grabbing Desktop Mindshare
Published: Aug. 16, 2002: OBR 85
Abstract: We take a look at ways that financial institutions can "brand the desktop" making it easier to keep banking services top of mind with customers and prospects. Eight methods are proposed ranging from the very low cost (a few hundred dollars) to the high...

Credit Report Monitoring & Identity Protection Services
Published: Jun. 28, 2002: OBR 83/84
Abstract: For the first time, we take a comprehensive look at the burgeoning consumer-direct credit report market. Industry trends are identified along with sales and revenue forecasts through 2011. The various credit report products, both for one-time sale...

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