| Reports From 1999
Internet Person-to-Person Payments
Published: Nov. 30, 1999: OBR 54
Abstract: Online Banking needs a killer app to fuel growth. Person-to-Person payments involve not only the sender but the receiver – as long as that person is online, they become a customer in order to receive the payment. Seems like more incentive than usual....
2000 Planning
Published: Sep. 19, 1999: OBR 52
Abstract: Will this be the big year? WingspanBank fired the first shot with a goal of one million accounts. We’ve updated the strategy matrix to support your planning efforts—along with some "quick hits" to increase web traffic before the end of 1999.
Content
Effective...
Virtual Checking Accounts
Published: Jul. 27, 1999: OBR 50/51
Abstract: Will virtual checking combined with a credit card be able to gain control of the payments process while leaving the messy and largely unprofitable paper and branch-based checking services to the existing players?
Contents
If you build it, will...
Banking the Online Investor
Published: Jun. 15, 1999: OBR 49
Abstract: The bank’s share of assets in the model portfolio continue to decline, but there is more to solving the problem than just adding a quick-fix brokerage element.
Content
Chasing retail investments online
Get core products going first
Look for...
Security Concerns as a Marketing Tool
Published: May. 17, 1999: OBR 48
Abstract: Security products and strategies can boost shareholder value when you address your customers’ fear, uncertainty, and doubt about doing business on the Web.
Content
Making eCommerce Safe (Enough)
Building a Trustworthy Brand
Making Security...
Activation and Usage
Published: Apr. 8, 1999: OBR 47
Abstract: Are you signing up significant numbers of customers for online service, but the number of actual active users is lagging? This month’s issue provides ideas you need to convert signers to users.
Content
Return on Time Invested
Account Activation...
E-Billing & Payments (part 2)
Published: Mar. 12, 1999: OBR 46
Abstract: What you really need from Web users are their loan balances, and bill payment can help you get them. We will guide you through E-billing business models and pricing strategies.
Content
E-Billing
Participants
Business models
Loan acquisition...
E-Billing and Payments (part 1)
Published: Jan. 31, 1999: OBR 45
Abstract: As the stock market rewards companies that show rapid growth on the Net, bill payment and banking are relatively untapped sources of traffic. And while bankers were looking over their shoulders at Microsoft, it’s the portals who may seize the opportunity....
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